▶ CLIENT
NFL
▶ DISCIPLINE
ART DIRECTION
BRANDING
GRAPHIC DESIGN
NFL España is the latest addition to NFL Europe’s expanding social network. Through this project we wanted to bring the game’s energy to life with bold, vibrant branding inspired by Spain’s Passion.
This project was developed with Sam Richardson.
▶ BRANDING
The branding aimed to capture the energy of both Football and Spain, blending vibrant colours with dynamic patterns inspired by the country’s rich architectural history. The bold palette was designed to resonate with a youthful, growing audience, making every piece feel fresh and electric.
▶ IMPLEMENTATION
The branding was designed with flexibility in mind, giving the graphics team a dynamic toolkit to create bold, engaging content. This adaptable system allowed for creative, eye-catching visuals that kept the channels, vibrant, and full of energy.
