ADIDAS TRAINING KIT LAUNCH

▶ CLIENT

ADIDAS
MANCHESTER UNITED

▶ DISCIPLINE

ART DIRECTION
GRAPHIC DESIGN

For the launch of Manchester United’s Spring Training Kit, I led the Art Direction, overseeing the photoshoot and designing key assets to bring the campaign to life.

My vision was to complement the kit’s tones while crafting poses that captured a relaxed and clean, streetwear-inspired aesthetic, seamlessly blending sport and style.

Photography by Joe Pender.